Digital Marketing · Tradespeople · Scotland

Digital Marketing for
Tradespeople in Scotland

Word of mouth is great — until it dries up. A steady stream of inbound enquiries from Google means you choose the jobs you want, raise your prices, and stop relying on whoever referred you last.

I help tradespeople across Scotland get found online and turn that traffic into booked jobs.

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How we get you more enquiries

Multiple channels working together. Each one drives enquiries independently — together, they make your business very hard to miss in your local market.

Google Ads for trades

Be at the top of Google when someone searches "plumber near me" or "electrician Dumfries". Pay only when they click. Perfect for emergency callout work and high-value installations.

Local SEO

Long-term organic rankings in Google for your trade and location. Once established, this generates enquiries for free — no ongoing ad spend required.

Google Business Profile

The most overlooked tool for tradespeople. An optimised Google Business Profile appears in map results and drives direct calls. Setup and management included.

Facebook & Instagram ads

Targeted to homeowners in your service area. Great for seasonal services, project showcases, and before-and-after content that generates enquiries.

Review generation

More Google reviews = more trust = more enquiries. Automated review request campaigns that build your reputation while you focus on the job.

Website conversion optimisation

Traffic is wasted if your website doesn't convert. We make sure every visitor has a clear, easy path to call you or submit an enquiry.

Trades we work with

Plumbers & heating engineersElectriciansBuilders & contractorsJoiners & carpentersRoofersLandscapers & groundworkersPainters & decoratorsPlasterersTilersKitchen & bathroom fittersDamp proofing & waterproofingCleaning contractors

Related services

Fill your calendar with the right jobs

Free 30-minute call. Tell me your trade and your area — I'll show you exactly what I'd do.

Book a free call